Mermaidcore is one of the biggest summer 2023 trends that has taken your social media feed by storm. Whether you want to fully immerse yourself into all things mermaidcore or add enchantment to your summer look, read on to discover more about this aesthetic and how to get the look. 

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What is mermaidcore? 

Mermaidcore is a trend inspired by the beauty and magic of the ocean’s most mystical creature-the mermaid. Think seashell accessories, iridescent textures, pearl accents, sequin embellishments, crochet, netting, ruffles, and shimmery and metallic fabrics. 

Why is mermaidcore popular? 

The Little Mermaid Statue.

The mermaidcore trend has become increasingly popular. You could blame the craze on Hollywood’s decades-long obsession with the mermaid. The recent release of Disney’s The Little Mermaid live-action remake has stoked some interest.

Further fueling mermaid mania is the upcoming release of Aquaman 2 The Lost Kingdom and Ruby Gilman Teenage Kraken. Mermaid fans can dive back to decades past and check out SplashMad About MenMiranda, and the animated classic The Little Mermaid

How do I wear mermaidcore?

Self Portrait Beaded Fishnet Mid Dress.

Mermaidcore is a trend that celebrates the ethereal beauty and magic of mermaids. Whether you want to incorporate a subtle nod to this trend into your everyday look or embrace the mermaid lifestyle fully, there are plenty of ways to incorporate this trend into your fashion and beauty routine.

Hillie Iridescent Midi Slip Dress

Mermaidcore incorporates a wide range of ocean-inspired hues and textures. You can channel the sea siren by wearing clothing with iridescent textures and shimmering finishes. Some of the most popular colors for mermaidcore apparel and accessories include shades of blue, green, and purple.

Sachin & Babi Mermaid Gown

Look for mermaid flare hem dresses, sequin embellished dresses, fishnet dresses, iridescent dresses, wet look dresses, and metallic dresses to add to your everyday or special occasion arsenal. If you need more style Inspo, you can shop 100+ ways to wear the mermaidcore aesthetic here.

Seashell Necklace

In addition to color and texture, wearing jewelry made of pearls or seashells are also a nod to the trend. Mermaid fans can find accessories from delicate shell earrings to hair accessories to accent their look. 

Where can I find the mermaid core trend?

Winky Lux Mermaid Moisture Lotion.

Trends that are popular in one industry often spill over into other industries. So it’s no big surprise that the fashion industry is not the only industry that has drawn inspiration from the mythical mermaid in their product ranges.

Beauty brands have released collections with mermaid-themed packaging, beauty treatments that promise to get your skin glowing, temporary tattoos that will give you mermaid scales, and cosmetics in mesmerizing shades that range from shimmery blues to holographic purples. Even manicures and hair are getting the mermaid treatment.

If you’re truly obsessed with all things mermaid, you could always sport one of these mermaid monofins while you bask in the sun along the shore.

Saiid Kobeisy Canton Tulle-Sleeved Mermaid Dress

Brides-to-be seeking the mermaid touch for their big day can find it in wedding dresses, wedding invitations, bridal accessories, and wedding decor.

A white seashell shaped office chair.

The trend has also made a big splash into home decor. Home goods such as seashell-shaped candles, mermaid tail blankets, mermaid sculptures, seashell-shaped furniture, and mermaid wall art have become highly sought after by those who desire to bring the mystical feel of the sea and the ethereal beauty of the mermaid into their homes.

So whether through fashion, beauty, or home decor, this trend allows you to channel your inner mermaid and express your love for the ocean.